B.Traits, born Brianna Price in Nelson, British Columbia, Canada, is an innovative DJ, producer, and radio presenter recognized for her eclectic approach to electronic music. Starting her career in Vancouver's underground rave scene, she quickly established herself as a promising talent, moving to London in 2007 after attracting the attention of the renowned Shy FX.

She became the first female and Canadian signee to his Digital Soundboy label, releasing the acclaimed single "Fever" in 2012, which marked her breakthrough. B.Traits’ dynamic sets encompass a diverse spectrum of sounds, from house and techno to jungle and UK bass, consistently pushing genre boundaries.

Her reputation for impeccable taste led her to BBC Radio 1, where she became a regular presenter, hosting shows that showcased emerging talent and cutting-edge tracks, and earning a loyal following. Beyond radio, she has played at leading clubs and festivals worldwide, cementing her status as a tastemaker. Aside from her DJ work, B.

Traits is a passionate advocate for safer and more inclusive dancefloors, using her platform to address mental health and industry ethics. In 2018, she launched her own label, IN.TOTO, further supporting forward-thinking artists and sounds.

With an ever-evolving style and commitment to innovation, B.Traits continues to inspire electronic music communities globally.